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NAMM (The National Association of Music Merchants), the prominent global not-for-profit music trade organization, is set to commence its 2024 event series with The NAMM Show taking place from January 25-28 in Anaheim, California. This flagship event will host over 200 industry and educational sessions tailored for NAMM member communities, spanning retail, brands, professional audio, music technology, live event production, music education, artists, nonprofit and community leaders, college music business students, and more.
John Mlynczak, NAMM President, and CEO expressed enthusiasm for the 2024 NAMM Show, emphasizing its role in reconnecting the global music industry. The event will feature music stages, educational programs, industry innovations, and an expansive exhibitor showcase, fostering growth for the next generation of music industry leaders.
Key tracks for membership communities include:
- Music Business Track:
- NAMM U with 45-plus sessions covering artificial intelligence in marketing, leadership, social media, finance, and retail tech.
- NAMM Marketing Summit, Technologies Revolutionizing the Future of the Music Business, The Capital Summit, and more.
- Audio Production & Music Technology Track:
- TEC Tracks and A3E featuring 65 sessions on recording, live sound, music technology, and business.
- Topics include mixing techniques, the role of the producer, and the impact of AI on the recording industry.
- Entertainment Technology Track:
- Programs by ESTA, ESA, Pro Production Sessions, Lighting&Sound America, and Hands-on Education.
- Sessions cover areas like festival stage power, virtual production in live music, LED lighting, and event safety post-pandemic.
- College Students and Faculty Track; K-12 Educator Track:
- GenNext and Music Education Days offer 46 sessions and events for college music students and faculty.
- Topics include career insights, women in music sharing experiences, transitioning from college to career, and copyright understanding.
- Music Education Days offer sessions on instrument maintenance, audio basics, creating inclusive music classrooms, and teaching tech entrepreneurship.
- Nonprofit Track:
- Nonprofit Management Institute focusing on best practices, fundraising, and governance.
- Sessions include building community through nonprofit music service organizations and developing organizational relevance through inclusive leadership.
All sessions and events will take place on The NAMM Show campus, with highlights accessible through the digital extension, NAMM Show+. The event will also feature industry award events, including Parnelli Awards, TEC Awards, SheRocks Awards, and networking opportunities like Top 100 Dealer, Pro Audio Pool Party, Women of NAMM, and NAMM Young Professionals receptions. The 2024 NAMM Show promises a comprehensive and enriching experience for music industry professionals and enthusiasts alike.
Learn More: HERE
